|Names of Business Owners
|What is the name of your business?
||Arise and Shine Greenerversity
|When was it founded, and by whom? Please give further details on the backgrounds of the founding members.
||it was founded in 2017, by Lebohang Mohloding. She has a Btech. degree in horticulture from Tshwane university of Technology. she has 5 years working experience in the industry inclusive of 3 years in hydroponic field and high value vegetables.
|Where is your business based?
||Newgate mall, Rahima moosa street, Johannesburg, 2001
|What is your story?
||Growing up seeing my father being a farm worker and my mom an entrepreneur, had inspired me to be a combination of both and most of all my father’s employer. I grew up in the rural area of Bochum (Avon) in Limpopo province where growing your own vegetables was a norm. Being in a demarcated area made me realise how important it is to have vegetables grown locally, by whom and how they were grown. With my skills and experience, I bring good technicalities to the business.
|What makes your business different to your competitors?
||Competitive advantages: cost competitive advantage (innovation); economies of density; tactic and customer satisfaction.
|What is your product and service offering?
||Offer special benefit of consistency.